ActiveStandards™

ActiveStandards™ is the Website Quality Monitoring solution that makes sure every page of every website you manage is following the rules you've set.  This lets you catch and correct breaches like these:

• Poor accessibility compliance
• Poor search engine optimization practices
• Inconsistent treatment of headlines, subheads, charts, etc.
• The wrong fonts, colours and styles
• References to former employees or retired brands
• Out-of-date PDFs
• Old logos and images
• Over-sized images that slow page loading
• Broken links

These (and many more) are common mistakes made by your web editors every day. Time pressure, skills gaps and sheer volume of work all take their toll. Now there's an easy way to spot the problems before your customers do.

5 key benefits

1. Ensure brand consistency on all websites
   Increased quality and consistency translates to increased brand impact, a stronger market presence and increased revenue.
2. Localise your websites while staying on-brand
   Control local rules centrally, so you can optimise your brand for each market, while protecting your core brand message and values.
3. Safeguard quality and compliance
   A better user experience means greater brand loyalty, increased traffic and more conversions.
4. Maximise operational efficiency
   Slash the time and resources spent on audits and quality control; help editors prioritise their workload, and streamline website development and rollout – saving you time, money and effort.
5. Drive improvements based on facts
   Drive continual improvements in your online operations (including training, templates and guidelines), and demonstrate progress to top management.